A web app that organises travel for film crews, with AI reading the paperwork.
(overview)
Productions were juggling travel and TMO logistics across spreadsheets, emails and phone calls. Setmemo lets AI do the heavy lifting.
(process)

It started with a travel coordinator who knew the problem first-hand. Three developers joined to build the idea, and I was one of them.
I designed the product together with them: the landing page, the export template and, most of all, the app itself, its whole flow from the first upload to the finished movement order.
Our backend developer built the AI workflow that reads the documents. On top of it, another developer and I built the frontend and turned the design into a real product.




(result)
A working MVP, taken from one coordinator’s idea to a product ready for real productions.